Freebies: Your Little Marketing Machines

This month, we have a project for you. Create a freebie to promote your blog.

To help you, here are a set of resources.

Freebies: Your Little Marketing Machines – This walks you through the why's, different methods and strategies to create your freebie.

Action Plan – Helps you review the key points and make sure you cover your bases as you start working on your freebie and put into place the systems to distribute it.

Checklist – This gives you a quick view what you have decided to do and keep you on track.

Freebie Mistakes – Read this before you begin so you won't make mistakes that could cost you readers, subscribers and revenue months, even years down the road.

Grab these resources. Use it to create your freebie. When you are done, post a link to your download page – we prefer non opt-in although you can have an opt-in box next to it. If you want you can make the non-opt-in a BlogEnergizer exclusive. We will then help you promote this freebie by sharing it with the rest of the members, and our social network. We will also create a task in Tribes so you won't have to use your points.

A Few Things To Note

  • No PLR. While we do mention PLR in the resource, we included it for long term practical knowledge. For us to help you promote it, we ask no PLR please.
  • Complete and post your freebie in the comments below before the March 2011 project is released and we'll add it to the list in our Tribes task.

Maximize This Opportunity!
You know in the strategic resource, we mentioned partnering up. Now I know there are members here who have complimenting blogs. So… don't go it alone! Unlike a regular coaching membership you buy elsewhere we are not a coaching resource, we like to focus on connecting you with the right people. While we give you tools like these downloads to help, the real value is your fellow members. In the comments below, give a shout out to other members, tell us what topic freebie you'd like to give away and ask who would like to work together with you.

You can:

  • Get 3 or 4 people to write an article related to your topic then compile it into one big freebie then all of you will equally be responsible to share it with your audience and promote it. We've done this before and it is a wonderful opportunity to leverage several people's audience.
  • Interview each other then release the freebie to each other for distribution.
  • Hold a webinar together.

Use your creativity to see how else you can work together.


  1. Jackie E-S on February 10, 2011 at 5:11 PM

    Lynnette, Could you please review the following sentence on page 10 of the Freebies report —
    “Make sure it’s easy to share. If people can easily link to your video, download your reports and forward your content, then they’re not going to. Quick download times are essential.”

    Is there a missing “not” in that sentence? i.e. “If people can NOT easily link …

  2. Mardesia Chauvin on February 11, 2011 at 5:32 PM

    I want to create a freebie that focuses on money-saving tips for moms and their families. Open to ideas and collaboration.

  3. Angie Dixon on February 15, 2011 at 2:43 PM

    I have two freebies ready, one for each of my sites.

    First, Procrastinate Later Teen Edition (teen guide and parent guide). What If You Could Help Your Teen Overcome Procrastination…Without Nagging, Yelling or Begging?

    Second, Say Yes First ebook–how to create opportunities and live the life of your dreams


  4. BE Team on February 15, 2011 at 6:46 PM

    Oops! Thanks for catching that Jackie! I fixed it and will upload the edited version shortly.

    @Mardesia love that topic! If anyone is interested to contact Mardesia to collaborate, let me know and I’ll shoot you her email OR you can log in to tribes and look for her under ‘My Connections’

    @Angie love those! I’m going to add that to our next email and social networks.

  5. BE Team on February 15, 2011 at 7:45 PM

    Ok everyone. I just posted Angie’s freebies in Tribes. Anyone else?